On November 15th2015, organized by BNU Business School MBA Center, the series lectures on public speeches was organized in Room 9406,Jingshi Buiding at 18:30. Our honorable guest is Mr. Lai Dongyang, general editor in financial department of Xinhua News Agency. This event was hosted by MBA Center director Prof. Su Song, and Prof. Li Jing, the director of MBA Center Career Development was also in attendance.
Prof. Su Song warmly welcomed the presence of Mr. Lai and delivered a keynote speech for this event. After a brief introduction of Mr. Lai, who was bestowed the title as an off-campus mentor and given the certificate letter, the lecture official started. Prof. Lai began with an interesting question and then encouraged students to initiate Product Presentation on the spot. The lecture hall was engaged in the vibes of active interaction and students were drown into this professional and brilliant points made by the professor, such as, how to overcome shyness and nervousness during a public speech. He shared four strategic advices: practice more on expressive force, grasp the touch-point, find the best scene, and rehearse public speaking skills.
In the following chapter, Prof. Lai lectured on how to UP-upgrade one’s media ability. After the introduction of several methods and strategies, he then concluded in five principles: simplify the contents, de-familiarize the concept, label the touch-point, communize the specialty, and humanize the expression. In the end, he quoted “the last mile” to show the great importance of public speaking to business success.
With the lecture approaching to the end, students raised questions passionately during the Q & A session. The professional and brilliant explanations given by Prof. Lai were highly praised and appreciated by all. Awarm applause from the audience brought an end to the series lectures.
